make-up removers

year: 2014
client: SODALCO
category: beauty & personal care

Restyling della linea Make-up di prodotti Fresh&Clean. La nuova identità visuale è appariscente ed attrattiva, con colori forti per emergere sullo scaffale e un rinnovato pack in laminato metallico.

Redesign of Fresh&Clean’s make-up remover wipes
and cotton pads. The new visual
identity is strong and attracting, with bold colours
and a renewed packaging with a metallic laminate.

KEYWORDS:

• restyling strategy
• creative concept
• packaging & materials guidelines
• key-visual design
• sales support materials